# Amevia Messaging Copy Deck

## Primary tagline
Your website’s AI workforce.

## Value statement
Engage visitors, answer questions, automate tasks and take action 24/7.

## Secondary
Help every visitor find the right answer and take the next step.

## Positioning
More than chat. Useful actions for every website.

## One sentence
Amevia is an intelligent website agent that helps visitors find answers, discover products and take useful actions.

## Elevator pitch
Amevia gives websites intelligent agents that answer questions, recommend products, capture leads and trigger actions while integrating with existing websites.

## Primary CTAs
**Start free** (recommended default) · Try Amevia (contextual) · Connect website (post-signup / onboarding)

## Sales CTAs
Book a demo — enterprise, partners, larger plans (not the default for general visitors)

## Supporting CTAs
Learn more · Explore features · See integrations · View documentation · Read guide · Compare plans · View pricing

## Product action CTAs
Connect website · Add knowledge source · Train agent · Preview widget · Publish agent · Configure agent · Add integration · Invite teammate · Save changes · Try again · Contact support

## Chat / agent CTAs
View product · Compare options · Add to cart · Check availability · Book appointment · Contact the team · Talk to a person · Continue · Go back

## Avoid
Get started · Click here · Submit · Proceed · Okay · Next step · Continue now · Unlock · Revolutionize · Experience the future · Let Amevia do everything